UbyK Sharks

As part of the U by Kotex Generation Know campaign, electronic postcards helped spread the word.

Social Media Post Example

Taking inspiration from actual things Director Arian Khaefi says during rehearsals, I created a shareable image that has helped increase Handel Choir's social media reach. By bringing the voice of the artistic director to fans, the #stuffAriansays posts are among Handel Choir's most popular.

Generation Know Portfolio Image

U by Kotex sought to create the first generation of girls unafraid to get the facts about their bodies.

HandelChoirSocialMedia

When creating copy for an arts organization, using the words of the artists provides a virtual sneak-peek into the artistic process. It also lends a bit of humor.

UbyK2
U by K Postcard

As part of the U by Kotex Generation Know campaign, electronic postcards helped spread the word.

UBYBREAK1

U by Kotex invited girls to breakup with feminine products that just weren’t doing the job. Awards: 2013 Effie, Silver

PUPS4

Posts written for the Pull-Ups Facebook page. The focus is on fun, shareable images that celebrate the funny and proud moments of potty training.

UbyKBreakUp4

U by Kotex invited girls to breakup with feminine products that just weren’t doing the job. Awards: 2013 Effie, Silver

PUPs2

Posts written for the Pull-Ups Facebook page. The focus is on fun, shareable images that celebrate the funny and proud moments of potty training.

Organic

Written for an internal project to create exciting images for our office walls, this poster allowed me to stretch my voice and work a designer with whom I wouldn't normally collaborate. Plus, it was fun!

ttt_dad-day_email_060508_08

An e-mail marketing campaign written to celebrate dads.